Tingkat Kesadaran Lingkungan Mahasiswa: Studi Deskriptif tentang Pengetahuan, Sikap, dan Tindakan Pro-lingkungan terkait UMKM

Afinda Nabila; Zulkarnain Zulkarnain

doi:10.62734/analisa.v13i2.678

Authors

Afinda Nabila Universitas Sains Indonesia
Zulkarnain Zulkarnain Universitas Sains Indonesia

DOI:

https://doi.org/10.62734/analisa.v13i2.678

Keywords:

Kesadaran Lingkungan, Pengetahuan Lingkungan, Sikap Lingkungan, Tindakan Lingkungan, UMKM

Abstract

Penelitian ini mengkaji tingkat kesadaran lingkungan mahasiswa Program Studi Akuntansi Universitas Sains Indonesia, khususnya dalam konteks keberlanjutan Usaha Mikro, Kecil, dan Menengah (UMKM), yang diukur melalui tiga dimensi: pengetahuan, sikap, dan tindakan. Data dikumpulkan melalui kuesioner daring (Google Form) dari 35 mahasiswa yang telah mempelajari Akuntansi Lingkungan. Hasil penelitian menunjukkan bahwa mahasiswa memiliki tingkat kesadaran lingkungan yang baik hingga sangat baik di ketiga dimensi. Rata-rata skor pengetahuan mencapai 72.00%, sikap 73.71%, dan tindakan 77.43%. Temuan ini mengindikasikan bahwa responden memiliki fondasi kognitif yang solid, kecenderungan afektif yang positif, serta kemauan konatif untuk berkontribusi pada isu-isu keberlanjutan lingkungan UMKM. Namun, analisis mendalam mengungkapkan adanya disparitas gender yang konsisten dan signifikan. Responden perempuan secara konsisten menunjukkan skor yang lebih tinggi dibandingkan laki-laki di semua dimensi, terutama pada dimensi sikap dan tindakan, menyoroti perbedaan dalam internalisasi dan manifestasi kesadaran lingkungan antar gender. Studi ini menyimpulkan bahwa meskipun kesadaran lingkungan secara umum baik, terdapat kebutuhan untuk merancang program peningkatan kesadaran yang responsif gender. Perguruan Tinggi disarankan untuk terus memperkaya kurikulum, mengembangkan inisiatif yang menargetkan partisipasi laki-laki melalui pendekatan yang disesuaikan, dan mendorong kemitraan langsung dengan UMKM. Temuan ini memberikan implikasi penting bagi pengembangan strategi edukasi lingkungan yang lebih efektif dan inklusif di lingkungan perguruan tinggi.

Downloads

Download data is not yet available.

References

Appiah-Kubi, E., Koranteng, F. O., Dura, C. C., Mihăilă, A. A., Drigă, I., & Preda, A. (2024). Green financing and sustainability reporting among SMEs: The role of pro-environmental behavior and digitization. Journal of Cleaner Production, 478, 143939.

alawia, m. t., & farida, w. m. (2025). pelatihan pembuatan lilin aromateraphy dari limbah minyak jelantah di desa jabung. jpm (jurnal pemberdayaan masyarakat), 10(1), 158–166. https://doi.org/10.21067/jpm.v10i1.11608

arianti, l. d., yanuarmawan, d., & farida, w. m. (2024). analisis biaya relevan untuk menerima atau menolak pesanan khusus pada umkm degan jelly. jekobis: jurnal ekonomi dan bisnis, 3(2), 81-89.

Baierl, T.-M., Kaiser, F. G., & Bogner, F. X. (2022). The supportive role of environmental attitude for learning about environmental issues. Journal of Environmental Psychology, 81, 101799.

Baltodano-Nontol, L., Alvarado-Silva, C., Fernández-Mantilla, M., Gálvez-Carrillo, R., & Acevedo-Duque, Á. (2024). Measuring Urban Environmental Awareness: Instrument Validation and Analysis in Urban Contexts. Sustainability, 16(24), 11153.

Baran, M., & Sypniewska, B. (2024). Determinants of pro-environmental innovative behaviour: A comparison of three generations. Journal of Innovation & Knowledge, 9(4), 100613.

Chan, H.-W., Pong, V., & Tam, K.-P. (2019). Cross-national variation of gender differences in environmental concern: Testing the sociocultural hindrance hypothesis. Environment and Behavior, 51(1), 81–108.

Composto, J. W., Constantino, S. M., & Weber, E. U. (2023). Predictors and consequences of pro-environmental behavior at work. Current Research in Ecological and Social Psychology, 4, 100107.

Drosinou, M., Palomäki, J., Jokela, M., & Laakasuo, M. (2025). Everything is connected: Reminders of environmental and social connectedness strengthen environmental attitudes. Journal of Environmental Psychology, 102, 102549.

El Khoury, C., Felix, A., Lorenzini, J., & Rosset, J. (2023). The gender gap in pro‐environmental political participation among older adults. Swiss Political Science Review, 29(1), 58–74.

farida, w. m., iqbal, a., & iswahyudi, m. (2024). mapping sustainable development goals (sdgs) research landscape in indonesia: a bibliometric analysis. jurnal pendidikan akuntansi & keuangan, 12(2), 162-178.

fitriani, d. r., andari, a. t., & farida, w. m. (2025). nilai budaya lokal dalam praktik akuntansi manajemen (pam) di umkm. jurnal akuntansi dan ekonomi bisnis, 14(01), 23–41. https://doi.org/10.33795/jaeb.v14i01.7139

farida, w. m., athoillah, a. s., yanuarmawan, d., & iqbal, a. (2024). pendampingan penyusunan laporan keuangan sederhana pada bimbingan belajar smart education di kecamatan ringinreja kediri. indonesian journal of community dedication, 2(2), 205-211.

Fošner, A. (2025). Sustainability Literacy as a Key to a Better Future: A Look at Higher Education. Sustainability, 17(3), 987.

Gomez-Trujillo, A. M., Gonzalez-Perez, M. A., & Baena-Rojas, J. J. (2024). Sustainable strategy as a lever for corporate legitimacy and long-term competitive advantage: an examination of an emerging market multinational. European Business Review, 36(1), 112–139.

Junaedi, J. (2024). Understanding the role of finance in sustainable development: A qualitative study on environmental, social, and governance (ESG) practices. Golden Ratio of Finance Management, 4(2), 113–130.

Li, Y., Wang, B., & Saechang, O. (2022). Is female a more pro-environmental gender? Evidence from China. International Journal of Environmental Research and Public Health, 19(13), 8002.

Liang, H., Wu, Z., & Du, S. (2024). Study on the impact of environmental awareness, health consciousness, and individual basic conditions on the consumption intention of green furniture. Sustainable Futures, 8, 100245.

López-García, L., Latorre, F., Vecina, M. L., & Díaz-Silveira, C. (2025). What Drives Pro-Environmental Behavior? Investigating the Role of Eco-Worry and Eco-Anxiety in Young Adults. Sustainability, 17(10), 4543.

Mannoni, E. (2025). “I’m worried, but”: Unpacking the gap between environmental concern and pro‐environmental behavior. Swiss Political Science Review.

May, A. M., McGarvey, M. G., Gustafson, C. R., & Mieno, T. (2021). Gender, environmental issues and policy: An examination of the views of male and female economists. Ecological Economics, 182, 106877.

Nicolaides, A. (2021). Corporate social responsibility and ethical business conduct on the road to sustainability: A stakeholder approach. International Journal of Development and Sustainability, 10(5), 200–215.

O’Donnell, N. H., & Guidry, J. P. D. (2022). Beyond personal responsibility: analyzing how attributing responsibility for environmental protection can hinder action. Sustainability, 14(20), 13503.

Oinonen, I., Seppälä, T., & Paloniemi, R. (2024). How does action competence explain young people’s sustainability action? Environmental Education Research, 30(4), 499–518.

Player, L., Hanel, P. H. P., Whitmarsh, L., & Shah, P. (2023). The 19-Item Environmental Knowledge Test (EKT-19): A short, psychometrically robust measure of environmental knowledge. Heliyon, 9(8).

Pokharel, P. R., Alqahtani, M. S., Nandy, M., & Lodh, S. (2025). Exploring Global Environmental Engagement: The Role of Willingness and Membership in Environmental Action. Sustainability, 17(8), 3611.

Quoquab, F., & Mohammad, J. (2020). Cognitive, affective and conative domains of sustainable consumption: Scale development and validation using confirmatory composite analysis. Sustainability, 12(18), 7784.

Raman, R., Das, P., Mandal, S., Vijayan, V., AR, A., & Nedungadi, P. (2024). The impact of Gen Z’s pro-environmental behavior on sustainable development goals through tree planting. Sustainable Futures, 8, 100251.

Ramani, S. V, Lanzolla, N., Gupta, S., & Banerjee, A. (2025). Sustainable consumption with slow fashion. International Journal of Advertising, 1–24.

Ren, J., Lu, C., & Niu, L. (2025). The Mediating Role of Gender Equality Awareness on the Environmental Willingness to Pay: An Analysis Based on CGSS2021 Data. Sustainability, 17(5), 2270.

Saputro, D. D., Gunawan, S., & Zulkarnain, Z. (2022). Pengaruh tekanan stakeholder terhadap transparansi laporan keberlanjutan. Jurnal Ilmiah Akuntansi Dan Finansial Indonesia, 5(2), 1–16.

Soeharso, S. Y., Ningtyas, L. D., & Sundari, R. (2023). The role of environmental attitude as mediator between perceived sustainability policy and spiritual well-being toward pro-environmental behavior. ANIMA Indonesian Psychological Journal, 38(1), 149–173.

Suárez-Perales, I., Valero-Gil, J., Leyva-de la Hiz, D. I., Rivera-Torres, P., & Garces-Ayerbe, C. (2021). Educating for the future: How higher education in environmental management affects pro-environmental behaviour. Journal of Cleaner Production, 321, 128972.

Sugiarto, A., Lee, C.-W., Huruta, A. D., Dewi, C., & Chen, A. P. S. (2022). Predictors of pro-environmental intention and behavior: A perspective of stimulus–organism–response theory. Sustainability, 14(23), 16047.

Tri Widayati, S. E. (2025). Keberlanjutan UMKM Di Indonesia: Strategi dan Impelementasi. Penerbit KBM Indonesia.

Unay-Gailhard, I., & Bojnec, Š. (2021). Gender and the environmental concerns of young farmers: Do young women farmers make a difference on family farms? Journal of Rural Studies, 88, 71–82.

Wyss, A. M., Knoch, D., & Berger, S. (2022). When and how pro-environmental attitudes turn into behavior: The role of costs, benefits, and self-control. Journal of Environmental Psychology, 79, 101748.

Yolanda, C., & Hasanah, U. (2024). Peran usaha mikro, kecil dan menengah (UMKM) dalam pengembangan ekonomi Indonesia. Jurnal Manajemen Dan Bisnis, 2(3), 170–186.

Yucel, O., Celik, G., & Yilmaz, Z. (2023). Sustainable investment attitudes based on sustainable finance literacy and perceived environmental impact. Sustainability, 15(22), 16026.

Zhao, Y., Liu, X., & Han, X. (2024). Enhancing pro-environmental behavior through nature-contact environmental education: an empirical analysis based on randomized controlled experiment design. Frontiers in Environmental Science, 12, 1491780.

Zhao, Z., Gong, Y., Li, Y., Zhang, L., & Sun, Y. (2021). Gender-related beliefs, norms, and the link with green consumption. Frontiers in Psychology, 12, 710239.